The industrial economy traded object for object. If you had a car and I had a boat, trading would mean that you had a boat and I had a car.
But in the connection economy, where ideas are shared, if you had an idea and I had an idea, trading would mean that we both now have two ideas.
Being unwilling to share an idea is a fear rooted in mistrust. The fear is that if I share my idea, the person that I’m sharing it to will steal it from me. In other words, I don’t trust the person that I’m sharing my idea with.
But the reality of a connection economy is that when we share ideas, connect the dots, and everyone works in his or her unique niche with his or her unique talents, we are able to create something that no one person could have accomplished on their own.
Products and services are assembled in various combinations in order to create new products and services. But ideas are synergized by minds all over the world in order to not only bring products together, but to bring people together.
When products and services are assembled together in new ways, industries are shifted. But when ideas are assembled and worked on, lives are changed.
It’s inadequate to do something for a living if you don’t have the life to do it.